We foster a community of the most exciting challenger food & drink brands and provide expert knowledge, experience and growth services to enable them to scale. We were founded upon the belief that consumers have changed, but the industry has not. Consumers want innovation that is better quality, better for them and better for the world. This progress should be celebrated and brands delivering on this should be empowered. In 2017 we launched to bring the most exciting challenger brands in FMCG together because collaboration is more powerful than the competition. Today, with a network of more than 1,000 high-growth consumer brands, we provide specialised business services to those looking to reach the next level.
In supporting the brands to thrive, we are also your gateway into the most exciting FMCG challenger brands. We help graduates find and secure their perfect job across our network and help our brands hire passionate superstar talent.
We also run Mighty Small, an online shop to discover and purchase challenger brand products.